Our achievements and

most recent performance

Creating the change, Dongjak in Motion

Public Administration

Brand Revitalization

Visual Identity

Boldly Iconic, Logically Structured

Consumer goods

New Brand

Brand Packaging

The Smallest Detail, The Greatest Match

Sports

Brand Revitalization

Visual Identity

The color of values for the future

Gruop

Brand Revitalization

Visual Identity

More charismatic and powerful with a refined

Sports

Brand Revitalization

Visual Identity

Uniquely Typical, Strategically Smart

Consumer goods

Brand Repositioning

Brand Packaging

Aesthetic Expert

Gruop

Brand Revitalization

Visual Identity

Localization & Refinement

Gruop

Brand Revisioning

Visual Identity

The Value of Change and Optimization

Manufacturing

New Brand

Visual Identity

The Visual Sincerity of Flavor

Consumer goods

Brand Revitalization

Brand Packaging

Easy & Happy

Consumer goods

New Brand

Visual Identity

Financial Services

Brand Repositioning

Visual Identity

“H”legacy, Luxury

Consumer goods

New Brand

Visual Identity

Media and entertainment

New Brand

Visual Identity

Satisfaction, Blossom, 泉, Energy

Consumer goods

Brand Revitalization

Visual Identity

Happy trust, Happy Signature

Professional services

New Brand

Visual Identity

Visual Identity

Invisible possibility

Consumer goods

New Brand

Visual Identity

Naming

Brand Packaging

Together, Communication

Fintech

Brand Repositioning

Visual Identity

Clearness, Hope, Impact

Financial Services

New Brand

Visual Identity

Succession of assets

Consumer goods

Brand Extension

Brand Packaging

Edge of Life

Consumer goods

New Brand

Visual Identity

The pleasure of eating, Legacy of Lotte

Consumer goods

New Brand

Visual Identity

Eco, Smile, Smart, Freshness

Consumer goods

New Brand

Visual Identity

Consumer goods

Brand Extension

Visual Identity

Signature for Comport

Consumer goods

Brand Revitalization

Visual Identity

Grip on your health, Customer engagement

Consumer goods

Brand Extension

Visual Identity

Fingertip Easy

Consumer goods

Brand Revitalization

Visual Identity

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Talk to us or Here to help

다양한 채널을 통해 저희와 함께 할 수 있습니다.

2F, 52, Bangbae-ro 11-gil, Seocho-gu,
Seoul, Republic of Korea

우 06687 서울특별시 서초구 방배로11길 52, 로열하우스 2층

Dongjak-gu

In brief

동작구는 '노들나루'를 중심으로 서울의 남과 북을 잇는 교통과 상업의 중심지와, 오랜 역사를 자랑하는 3개의 사립 대학과 함께 100여 개의 학원가가 밀집해 있는 교육의 요람 역할을 수행하고 있습니다. 국가와 민족을 위해 산화한 호국영령을 모신 서울현충원, 충신의 상징 사육신묘, 애국정신이 머무는 국사봉 등의 문화유산은 동작구의 철학과 문화적 기반을 이루고 있습니다. 또한 동작구는 우리나라 최초의 철도역인 노량진역을 비롯하여 대한민국 성장과 발전의 역사적 상징들을 품고 있어, 더 나은 변화를 위한 불굴의 도전 정신, 멈추지 않는 열정적인 에너지, 무한한 성장 잠재력을 정체성으로 삼고 있는 도시입니다.

Dongjak-gu serves as a central hub for transportation and commerce, connecting the north and south of Seoul, centered around 'Nodeulnaru'. It is also a cradle of education, home to three private universities with long histories, along with a concentration of over 100 *hagwons* (private academies). Cultural heritage sites such as the Seoul National Cemetery, which enshrines the patriots who sacrificed their lives for the nation and people, the monument to loyal subjects, Sayeongsinmyo (Tomb of the Six Martyred Ministers), and Guksabong Peak, a symbol of patriotic spirit, form the philosophical and cultural foundation of Dongjak-gu. Furthermore, Dongjak-gu embodies historical symbols of the Republic of Korea's growth and development, including Noryangjin Station, the nation's first railway station. Thus, the city's identity is defined by an indomitable spirit of challenge for better change, unstoppable passionate energy, and infinite growth potential.

City Identity

동작의 과거에는 새로운 시대를 향한 대한민국의 염원이 모여 철도시대를 열었고, 무한한 가능성에 대한 서울시민의 희망이 한강 이남의 발전을 이끌었습니다. 동작의 현재는 ‘올바른 가치’를 품은 선조들의 정신을 기반으로 전통을 재해석하고, ‘내일의 목표’를 향한 청년들의 열정이 모여 행복한 도시로 성장하고 있습니다. 동작은 앞으로도, 더 나은 내일을 위해 멈추지 않고, 계속해서 변화를 향해 움직이겠습니다.

In the past, Dongjak-gu was a place where: The aspirations of the Republic of Korea for a new era gathered, ushering in the age of railroads, and the hopes of Seoul citizens for infinite possibilities drove the development of the area south of the Han River. In the present, Dongjak-gu is: Growing into a happy city by reinterpreting tradition based on the spirit of ancestors who embraced 'righteous values', and by bringing together the passion of young people striving towards 'tomorrow's goals'. Moving forward, Dongjak-gu will: Continue to move towards change without stopping, for a better tomorrow.

Narrative

누구보다 앞서는 동작,
가치를 이어가는 동작,
미래로 나아가는 동작

동작은 언제나,
변화를 향해 움직입니다